adidas X caubetho - Mind the Gap
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“ Mind the Gap ” recreates the image of folk boys exercise and playing sports together. It is interwoven in a space that recalled the future and the past.
The element of "Dong Hien” between placing different contemporary icons (meme) from the Internet age and cultural images has shown the artist's personal perspective for the collaboration with Adidas.
Adidas has always been a pioneer in recycling and processing new materials into shoes creation. Caubetho sees it as the main interest to experiment by playfully combining materials with a desire to create a contemporary piece.
Artwork display in Adidas Bitexco
Special thanks to :
a Zuki, a Long, a Huy, Khim for structuring and crafting the work.
Khoa for animation - Dus ng for sound design.
2021
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Mind the Gap - Display on Bitexco/HCM - Mixed media -2021